Author: David Kaufmann

I've spent the last 10+ years completely obsessed with SEO — and honestly, I wouldn't have it any other way.

My career hit a new level when I worked as a senior SEO specialist for Chess.com — one of the top 100 most visited websites on the entire internet. Operating at that scale, across millions of pages, dozens of languages, and one of the most competitive SERPs out there, taught me things no course or certification ever could. That experience changed my perspective on what great SEO really looks like — and it became the foundation for everything I've built since.

From that experience, I founded SEO Alive — an agency for brands that are serious about organic growth. We're not here to sell dashboards and monthly reports. We're here to build strategies that actually move the needle, combining the best of classical SEO with the exciting new world of Generative Engine Optimization (GEO) — making sure your brand shows up not just in Google's blue links, but inside the AI-generated answers that ChatGPT, Perplexity, and Google AI Overviews are delivering to millions of people every single day.

And because I couldn't find a tool that handled both of those worlds properly, I built one myself — SEOcrawl, an enterprise SEO intelligence platform that brings together rankings, technical audits, backlink monitoring, crawl health, and AI brand visibility tracking all in one place. It's the platform I always wished existed.

Both SEO Alive and SEOcrawl live under Alive Holding — my way of building something bigger than any single project: a vertically integrated SEO ecosystem where agency expertise, proprietary software, and R&D into the future of AI search all work together.

If you're looking for a senior SEO partner who loves this stuff and has built the tools to back it up — I'd love to connect!