Copilot PromptTracking Software
Is your brand showing up when users ask Microsoft Copilot about your industry? If you don't know the answer, you're already behind.
Key Features
Microsoft Copilot is embedded across Microsoft 365, Bing and Windows. This means the model reaches millions of enterprise users daily. SEOcrawl tracks how it represents your brand inside those answers, at scale, every day.
Prompt History & Versioning
Every prompt SEOcrawl tracks is stored and versioned, giving you a complete historical record of how Copilot's responses evolve. As the model updates or your content strategy changes, you can pinpoint exactly when your visibility shifted and why.
Brand Mention & Citation Detection
Every Copilot response is parsed for your brand, your competitors, and the URLs Copilot cites. You see at a glance who is being recommended, with what frequency and from which sources, to help you know where you dominate and where to improve.
Sentiment Analysis Across Copilot Answers
Appearing in a Copilot answer is only half the story. SEOcrawl tags the sentiment around each mention (whether it is positive, neutral, or critical) so you know how Copilot frames your brand across different topics and prompt types, and you can react quickly when the tone shifts.
Integration With SEO Workflows
Copilot prompt tracking doesn't exist in a vacuum. SEOcrawl connects AI visibility data with your existing SEO workflows, so insights from prompt tracking feed directly into the same dashboard where you manage rankings, traffic, and reporting.
Start Tracking Your Copilot Prompts Today
Ready to see where your brand stands in Copilot? Get the data to pull ahead and make sure Microsoft's AI is working for you, not for your competitors.
Select Model
Track Performance in Other Models
Run your prompts across every LLM that drives discovery for your industry (ChatGPT, Claude, Gemini, Perplexity, and Copilot) and compare results side by side from a single dashboard.
ChatGPT Prompt Tracker
Track your brand visibility, citations and competitor share of voice on this engine — same prompts, same dashboard.
Track ChatGPT →Claude Prompt Tracker
Track your brand visibility, citations and competitor share of voice on this engine — same prompts, same dashboard.
Track Claude →Gemini Prompt Tracker
Track your brand visibility, citations and competitor share of voice on this engine — same prompts, same dashboard.
Track Gemini →Perplexity Prompt Tracker
Track your brand visibility, citations and competitor share of voice on this engine — same prompts, same dashboard.
Track Perplexity →Hundreds of SEO agencies
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Frequently Asked Questions
What does SEOcrawl's Copilot Prompt Tracking measure?
SEOcrawl runs your configured prompts in Microsoft Copilot on a recurring schedule and records brand mentions, competitor share of voice, sentiment per mention, and cited URLs, all broken down by topic, country, and language. Every response is stored historically so you can track trends, not just snapshots.
How many prompts and competitors can I track?
Enterprise plans include unlimited prompt tracking and up to 25 competitors per category. Pro plans have a defined prompt quota. Visit the pricing page or book a demo for exact limits per tier.
How often is Copilot prompt data refreshed?
Prompts run on a recurring schedule and every run is timestamped, so your dashboard always reflects Copilot's current behavior. You can compare any two dates side by side to see how visibility has evolved as the model updates.
How is Copilot tracking different from traditional keyword rank tracking?
Traditional rank tracking tells you where your page appears in a search results page: position 3, position 15, and so on. Copilot generates a single synthesized answer per query, not a ranked list. Your brand either appears in that answer or it doesn't. SEOcrawl tracks exactly that, plus the sentiment and sources behind each mention.
Which sources does Copilot cite, and how do I get featured in them?
Copilot tends to surface brands cited by high-authority sources: industry publications, news outlets, review platforms, and well-linked websites. SEOcrawl maps every URL Copilot references so you can identify which third-party sites are driving citations in your category and prioritize earning mentions there.
How can prompt tracking improve my content strategy for Copilot?
By tracking which prompts trigger brand mentions in Copilot, you can identify content gaps, topic areas where competitors dominate, and the content formats that earn citations in AI responses. The Citation Analysis report gives you a clear roadmap of what to create or optimize next.
What is the AI Visibility Score, and how is it measured?
The AI Visibility Score is SEOcrawl's metric for summarizing your overall presence in AI-generated answers. It combines citation frequency, mention share, and brand appearance rate (broken down per LLM, topic, and country), so you have one number to track over time and one number to report to your team.
Can I compare my Copilot visibility against other AI platforms?
Yes. Copilot, ChatGPT, Claude, Gemini, and Perplexity are all tracked from the same workspace with the same prompt set. The dashboard lets you slice visibility per LLM so you can see whether your brand is strong in Copilot but missing from Claude or vice versa.
Can I use the tool for multiple workspaces or clients?
Yes. Workspaces let you separate clients, brands, or product lines and keep prompts, competitors, and reports isolated per scope. Agency teams can manage multiple accounts without data bleeding between them.
Is my data secure and private using SEOcrawl's Copilot Tracker?
Yes. Your prompts, outputs, and visibility data are private by default, encrypted, and never shared with third parties. You retain full ownership of your data at all times.