The 10 Best Spanish-Speaking SEO Blogs
Whether you are just getting started in the SEO world or you have been in the industry for a while, you will surely want to keep up with the latest news and trends: algorithm updates, new tools, innovative ways of doing things… So you don't miss a thing, here is the definitive roundup: the 13 best SEO blogs in Spanish that we read religiously at SEO Alive to stay on top of everything.
NeoAttack
On the extensive blog of NeoAttack, a Madrid-based marketing agency with over 10 years of experience, you won't only find SEO advice; you can also learn about PPC, Google Ads, content, web development, and ecommerce... Want more? Don't miss their section "Hemos venido a Jugar," with more than 40 podcast-format interviews with entrepreneurs, SEO consultants, and ecommerce specialists.
SEO Alive
On the SEO Alive blog, you will not only find information about the latest industry news, such as Google updates, but also interesting case studies and very thorough tutorials about how to work on organic positioning in different economic sectors. You have hours of reading available here with information as relevant as if you had completed an express master's degree.
USEO
Juan González Villa, author of USEO, is a highly experienced professional specializing in eCommerce and international SEO. However, if there is one thing he is known for, it is his ability to translate analysis and reporting into visually appealing Data Studio templates that are easy to understand. His blog goes back to October 2016, so if you didn't know about it, you have plenty of reading material for quite a few hours.
Blogger3cero
That Dean Romero has become one of the giants of the industry is something that no one doubts at this point… What started as a simple blog about SEO and niche sites has evolved into an SEO copywriting course (Dispara tus Visitas), an e-learning platform for professionals (SEOWarriors), and an SEO software (Dinorank).
A bonus: on Blogger3cero, you can read some of the greatest Spanish-speaking SEOs, since guest contributors are a regular feature of its content.
Luis M Villanueva's Blog
Quieter for some time, Luis M. Villanueva's blog has come back stronger than ever, after a facelift in which he has also broadened the scope of his posts. You will now find not only SEO content, but also insights on digital marketing, digital analytics, CRO, and email marketing, among other topics of interest.
NinjaSEO
Coming from what today we know as Black Hat, Javier Marcilla, the author of NinjaSEO, reinvented himself on the white side of SEO after an algorithm change took down all of his projects. On his blog, you will find articles with a practical and highly useful approach, which will allow you to put your new knowledge into action immediately.
Human Level
The Human Level blog, in line with the spirit of the agency and its founder, Fernando Maciá, is a compendium of posts on SEO, PPC, and digital marketing from which you can squeeze a lot of value. From more basic posts, within reach of industry beginners, to spectacular analyses of tools, trends, and Google updates, you have more than 500 articles with which you will never stop learning.
MJ Cachón
Without a doubt, MJ Cachón is the best-known Spanish SEO and a true reference for her quality and contributions. On her blog, you will find in-depth analyses of Google's core updates, case studies with tips to apply to your own strategy, and a wealth of information about tools such as Screaming Frog and Sistrix, of which she has been country manager.
Webpositer
SEO, content, analytics, writing and copy, updates, legal aspects… Although it is not updated as frequently as before, on the Webpositer blog you will find posts dedicated to almost any aspect of web positioning you can imagine. Not for nothing is it one of the most powerful agencies in the country and counts among its ranks such prominent professionals as Iñaki Tovar, Luis Villanueva, Elisa Torregrosa, and Nando Olcina, among others.
Agencia SEO EU
The Agencia SEO EU blog is another example of a page with "little" history (they began writing in 2018) but with very powerful content. In addition, they also talk about SEM, analytics, content marketing, and social media, topics that you can read about and train yourself in on their blog.
We hope you enjoyed our roundup of the 10 best must-read SEO blogs in Spanish. Do you know one we missed? Tell us in the comments!
Author: David Kaufmann
I've spent the last 10+ years completely obsessed with SEO — and honestly, I wouldn't have it any other way.
My career hit a new level when I worked as a senior SEO specialist for Chess.com — one of the top 100 most visited websites on the entire internet. Operating at that scale, across millions of pages, dozens of languages, and one of the most competitive SERPs out there, taught me things no course or certification ever could. That experience changed my perspective on what great SEO really looks like — and it became the foundation for everything I've built since.
From that experience, I founded SEO Alive — an agency for brands that are serious about organic growth. We're not here to sell dashboards and monthly reports. We're here to build strategies that actually move the needle, combining the best of classical SEO with the exciting new world of Generative Engine Optimization (GEO) — making sure your brand shows up not just in Google's blue links, but inside the AI-generated answers that ChatGPT, Perplexity, and Google AI Overviews are delivering to millions of people every single day.
And because I couldn't find a tool that handled both of those worlds properly, I built one myself — SEOcrawl, an enterprise SEO intelligence platform that brings together rankings, technical audits, backlink monitoring, crawl health, and AI brand visibility tracking all in one place. It's the platform I always wished existed.
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