Free AI Visibility Checker
AI Search Visibility Checker
Enter your domain and get a free report: your AI visibility score, how each LLM describes you, who your AI competitors are, and the exact content gaps to close. No sign-up required.
Includes a free PDF report you can download and share
Includes a free PDF report you can download and shareFree AI visibility estimate across ChatGPT, Claude, Gemini & Perplexity. No sign-up.
AI Visibility Scorecard
hubspot.com
Generated on October 11, 2026
HubSpot is a dominant, frequently named brand in AI answers for CRM, marketing automation and inbound marketing queries, though its visibility is strongest for broad category prompts and weaker for narrow niche comparisons.
- HubSpot is one of the most widely recognised CRM and inbound marketing brands, so LLMs frequently name it for CRM, marketing automation and sales software queries.
- The homepage text shows a large, well-structured product catalogue, customer scale (306,000+ customers) and clear category positioning, which supports strong entity recognition across engines.
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Visibility by tool
ChatGPT draws heavily on its training data and widely published comparison articles, where HubSpot is a near-default recommendation for CRM and inbound marketing.
Perplexity is citation-led and frequently surfaces HubSpot's own blog, guides and review-site listings for software comparison queries.
Gemini leans on Google-indexed review content and HubSpot's extensive public documentation, so the brand appears often though sometimes alongside Salesforce as a default pair.
Claude answers more cautiously and tends to name HubSpot when asked for well-known CRM or marketing platforms, often with qualifications about pricing and fit.
Estimated likelihood each engine names you for your category queries — not a live count.
How AI describes your brand
MixedHubSpot is a large, publicly listed CRM and marketing software company with a broad free tier, a large partner and app ecosystem, and extensive educational content; public perception is generally positive, with recurring criticism centred on pricing escalation as companies grow and on add-on costs.
Who you're up against
The enterprise CRM leader most often compared directly with HubSpot in software roundups.
Frequently recommended as a lower-cost all-in-one alternative for SMBs.
Commonly named in sales-focused CRM comparisons for small sales teams.
Prompts where you should show up
- What is the best CRM for a small business?
- HubSpot vs Salesforce for a growing startup
- Best marketing automation software for B2B companies
- Is there a good free CRM with marketing features?
- Which CRM has the best inbound marketing tools?
Where models get their information
Software review roundups (e.g. G2, Capterra, TrustRadius)
Review platforms list HubSpot prominently in CRM and marketing categories, with strong user ratings, which LLMs commonly draw on.
Independent comparison articles (CRM and marketing software 'best of' lists)
Comparison pieces praise the free tier and ease of use but flag cost increases and add-on pricing as drawbacks.
HubSpot's own blog, guides and knowledge base
Extensive first-party educational content is frequently cited by Perplexity and Gemini for marketing definitions and how-to queries.
Analyst and industry publications
Named in analyst coverage of CRM and marketing platforms, which supports authority signals for enterprise-oriented prompts.
Your action plan
Publish clear, up-to-date pages comparing HubSpot tiers with named competitors and explaining total cost of ownership, since LLMs often answer pricing-led comparison prompts with third-party criticism.
Add schema-rich FAQ and product markup to key product and solution pages so AI engines can extract concise, attributable answers.
Create dedicated pages for specific industries and team sizes to capture long-tail prompts where smaller competitors currently dominate the recommendation.
Leverage the AEO (Beta) product to publish original research on AI-search visibility, which can earn citations from both marketing press and LLMs.
Turn these steps into tracked tasks and watch each one move your AI visibility.
AEO checklist
Content structure
- Lead each product and solution page with a direct, one-sentence answer to the core query
- Use question-based H2/H3 headings that match buyer prompts
- Keep definitions and comparisons in clearly labelled, extractable sections
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- hubspot.com set up as your project
- 5 competitors ready to benchmark
- 8 prompts tracked across ChatGPT, Claude, Gemini & Perplexity
- Your 4-step action plan turned into tasks
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This report is an AI-generated estimate based on public information and model knowledge at the time shown. It is not a live measurement of any specific AI product. For continuous, measured AI visibility tracking across ChatGPT, Claude, Gemini and Perplexity, use SEOcrawl AI.
How it works
Enter your domain
We read your homepage to ground the analysis in your real positioning and category.
AI analyzes your visibility
A model estimates how your brand surfaces in AI answers across the major LLMs for your category queries, and which competitors appear instead.
Get your report
You receive a visibility score, a summary of how AI models describe your brand, a competitor breakdown, and a prioritized list of content changes to improve citations. Shareable link included. Plus a free, branded PDF you can download.
Why you should add AI visibility to your SEO strategy
- ChatGPT, Claude, Gemini and Perplexity are now where buyers go first for recommendations.
- If your brand isn't in the answer, a competitor's is — and most teams only notice once the traffic has moved.
- This report is today's snapshot. SEOcrawl AI's Prompt Tracking tracks it every week: share of voice per LLM, citations and content gaps.
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Frequently asked questions
What is an AI visibility checker?
An AI visibility checker estimates how often and how favorably a brand appears in answers from large language models (ChatGPT, Claude, Gemini and Perplexity) for queries in its category. It surfaces competitors that those models tend to recommend, the content patterns that drive citations, and the gaps that need fixing. This free tool gives you a one-time snapshot.
What's the difference between this free checker and SEOcrawl AI's paid Prompt Tracking?
This checker produces a single AI-estimated report based on your homepage. SEOcrawl AI's Prompt Tracking runs your actual prompt set against ChatGPT, Claude, Gemini and Perplexity every week, measures your Share of Voice against specific competitors, tracks how it changes over time, and shows which URLs each LLM cites.
How is the AI visibility score calculated?
We read your homepage to identify your category and positioning, then an AI model estimates your visibility for the core queries buyers use in that category. The score reflects how often and how prominently your brand is likely to appear in AI answers relative to your competitors. It is an estimate, not a live measurement.
Is the tool really free? Do I need a credit card or an account?
You don't need a credit card or an account. Enter a domain and get the report. You can run up to 3 new reports per day for free; viewing a domain that has already been checked doesn't count. For more, create a free SEOcrawl AI account (30-day trial).
What does the report include?
The report covers: an AI visibility score for your domain, a description of how major LLMs tend to frame your brand, a list of the competitors those models recommend for your category, the content patterns and sources that drive citations in your space, and a prioritized list of changes to improve your AI visibility.
How do I improve my AI visibility after seeing the report?
The report includes an AEO (Answer Engine Optimization) checklist tied to your specific gaps. Common levers are: structured, well-cited long-form content, clear entity signals on your homepage, consistent brand mentions across authoritative third-party sources, and an llms.txt file that guides AI crawlers (our llms.txt Generator is free and takes under a minute). Free llms.txt Generator →
How does this compare to running the check manually in ChatGPT?
A manual check in ChatGPT gives you one response to one prompt, with no competitor benchmarking, no score, no trend data and no reproducibility. This tool runs a structured analysis across your category queries, compares your brand against the competitors most commonly recommended in AI answers, and delivers a report you can share with your team or use as a brief for your content strategy.
Can I track multiple domains?
The free checker supports one domain per report with no account. To track multiple domains, segment by competitor, market or language, and monitor changes over time, you need an SEOcrawl AI plan. See full pricing →
Is my domain data private?
Yes. We use your homepage URL only to identify your category and positioning for the analysis. We don't store, sell, or share domain data entered into the free tool.
Can I download the report as a PDF?
Yes. Every report has a free Download PDF button: a branded PDF with your AI visibility score, how each AI tool describes your brand, your competitors, the prompts where you should appear and your action plan. No sign-up needed, and you can share it with your team or your client.